Vitamin Branding Corp. Unveils Everlast Nutrition Product Line-up

Vitamin Branding Corp., a New York, NY-based manufacturer and distributor of nutritional products, has unveiled its new line of sports supplement products to be marketed under the brand name Everlast® Nutrition. The assortment, which consists of energy bars, liquid meal replacements, energy gels, protein powders and everyday nutritional sports supplements, will be sold in various channels of distribution, including natural health food and vitamin stores, convenience stores, gyms, supermarkets, clubs, mass merchandisers and sporting goods stores.